Q1: Why do I need an affiliate program?
A1: Affiliate programs are one of the best ways to get
your website seen. By
linking your business with others, you have the potential
to increase the number of customers being directed to your
site. The more traffic you can generate,
the greater your potential for sales becomes.
Q2: How do the
programs work?
A2: Affiliate programs are simple. One party, the “advertiser”,
pays another party, the “affiliate”, a specified
percent or dollar amount for each sale or lead that the affiliate
generates by placing a link to the affiliate’s site. You
can be the advertiser and generate traffic to your site by
paying affiliates, or you can generate revenue by sending
leads from your site to advertisers. Advertisers can offer
any amount, but the higher the payment, the more effort affiliates
will make.
Q3: What affiliate programs do you support?
A3: Americart currently supports ClickBank,
Commission Junction, LinkShare Network, Share a Sale and
clickXchange as our recommended commercial affiliate programs. Set
up information for these programs can be found at our affiliate
page on the Web Commerce Solutions menu. Most
other available affiliate programs are supported and can
be set up for no additional charge. Simply contact
us at support@Americart.com.
Q4: Is there a cost to join these programs?
A4: Each of these programs has its own membership fee to
join. Look at each one to determine which would
be the best fit for your business.
Q5: Does Americart offer
its own program?
A5: Americart offers a free affiliate system that works
much like the commercial programs. While this system
is not intended to replace them, it may provide an option
for your business. There is no charge for using this
program and there is no commission taken.
Q6: How does Americart’s
affiliate system work?
A6: Subscribers recruit their own affiliates and supply
them with a code they designate to identify your business
so they can put a link to your site on their site. Americart
sets a 7 day cookie on the shopper and immediately redirects
the browser to your site. If an order is placed within
the 7 days, a message is put into the order stating that
it is an affiliate sale and what the affiliate code is. To
change the duration of the cookie, add this argument to
the string: &d=604800. The value of the cookie
duration is in seconds. Use the following link:
http://www.cartserver.com/afl.cgi?c=a-1234&u=www.[yoursite].com&a=123abc
The fields in that link are:
c=a-1234 (replace a-1234 with your cart-id)
u=www.[yoursite].com (shopper redirected to this
URL)
a=123abc (arbitrary affiliate code/name you assign
to affiliate)
Note 1: To make a shorter link, leave out the redirect url
and the system will send people to the "home url" of
record in the cart.
http://www.cartserver.com/afl.cgi?c=a-1234&a=123abc
Note 2: To make a shorter link, just put in the /pathtopage.html
and the system will send people to your "home url" with
/pathtopage.html appended.
http://www.cartserver.com/afl.cgi?c=a-1234&u=/yourpage.html&a=123abc
Q7: How do my affiliates know when they have made a sale?
A7: Format the affiliate field of the click through as
follows:
123abc^them@them.com
An email with the order subtotal will be generated and sent
to them. It will still be up to you complete the transaction
and forward the commission, but your affiliate will have
been notified a sale was made. All payment arrangements
are between you and your affiliate. Americart does not get
involved with these arrangements. Below is an
example of the email notification:
http://www.cartserver.com/afl.cgi?c=a-1234&u=www.[yoursite].com&a=123abc^them@them.com
Q8: How do I join?
A8: There are no set-ups or agreements that need to be
made with Americart. It is not even necessary to let
us know you are using the system. Simply start issuing
click through URLs to your affiliates and the system is
ready to go.
Q9: What are the reporting features with this
system?
A9: This is a basic system that we offer at no extra cost.
All transaction reporting is the responsibility of the
affiliate.
Q10: Where do I need to place the link?
A10: Links can be placed on any page at any location. Simply
change the promotional text or banner graphic to be relevant.
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